pop-up adjective – a pop-up party is a limited time only event that aims to dazzle and entertain the guests in attendance.

Who We Are

Cannapreneurs and On-Air Personalities, Robert Allen & Holli Ehrlich, are a dynamic husband-wife team who have a passion for planning and producing events like no other. We have built a strong reputation for being creative, energetic influencers in the wedding, event, video, and podcast spaces for over 25 years and since 2015 brand ambassadors in the health and wellness arena. We pride ourselves on being active, trusted members of our community who are driven to introduce ways to do and be better. We hatched the Canna Pop-Up idea when Governor Phil Murphy announced that the legalization of marijuana is happening in New Jersey and as early adopters want to advance advocacy for future generations. We are dedicated to promoting education and public safety in the medical cannabis market and emerging promoters in the adult-use space. We want to blend the cannabis culture with innovation and solid business principles.

We strongly believe that producing cannabis culture events in an appropriate manner is an opportunity to “come out” to showcase the benefits of humanity’s oldest, favorite plant in a fun yet responsible way. Robert says, ” The cannabis industry could benefit from a safe space for people to connect and comfortably experience CBD products as a community. It’s my hope that the stigma of
cannabis is minimized and is recognized as a viable alternative treatment for improving and impacting health. We’re not saying it’s good for everybody or everything, but it really is a wonderful thing.”

We are proud members of the New Jersey CannaBusiness Association whose mission is to promote jobs and growth in a sustainable and responsible cannabis industry.



“If the words “life, liberty and the pursuit of happiness” don’t include the right to experiment with your own consciousness, then the Declaration of Independence isn’t worth the hemp it was written on.”
–Terence McKenna

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